The interplay of Internet addiction and compulsive shopping behaviors

Seungsin Lee1, Jungkun Park2, Sukhyung Bryan Lee3
1Division of Global Integrated Studies, Konkuk University
2School of Business, Hanyang University
3College of Creative Technology, Chungwoon University
Cite this article:  Lee, S., Park, J., & Lee, S. (2016). The interplay of Internet addiction and compulsive shopping behaviors. Social Behavior and Personality: An international journal, 44, 1901-1912.

Volume 44 Issue 11 | e5623 | Published: December 2016 | DOI: https://doi.org/10.2224/sbp.2016.44.11.1901

Abstract
Full Text
References
Tables and Figures
Acknowledgements
Author Contact

We examined the relationship between Internet addiction and compulsive shopping in offline versus online settings, and the role of consumers’ self-esteem on their offline behavior and compulsive e-buying tendencies. We received 257 usable responses to a self-administrated online survey. Hypothesized causal relationships were tested with structural equation modelling using AMOS. Results showed that the respondents’ self-esteem was significantly and negatively related to compulsive online buying and Internet addiction. Both compulsive offline buying and Internet addiction had a strong positive relationship with compulsive online buying. Based on the significant influences of low self-esteem and Internet addiction, policy makers can develop educational or counselling programs that could influence consumers’ purchasing behaviors.

Please login and/or purchase the PDF to view the full article.
Please login and/or purchase the PDF to view the full article.
Please login and/or purchase the PDF to view the full article.
Please login and/or purchase the PDF to view the full article.
Please login and/or purchase the PDF to view the full article.