Effect of wearing eyeglasses on judgment of socioprofessional group membership

Nicolas Guéguen1
1Department of Social Sciences, University of South Brittany, France
Cite this article:  Guéguen, N. (2015). Effect of wearing eyeglasses on judgment of socioprofessional group membership. Social Behavior and Personality: An international journal, 43, 661-666.

Volume 43 Issue 4 | e4339 | Published: May 2015 | DOI: https://doi.org/10.2224/sbp.2015.43.4.661

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Several researchers have reported that people photographed wearing eyeglasses were perceived as being more intelligent and honest than people who were not wearing them. In this study, conducted in France, I tried to replicate this effect using a forced-choice situation. Participants viewed a photograph of a male target wearing, or not wearing, eyeglasses and were instructed to estimate his socioprofessional group using a well-known French list. Results showed that, compared with the target without eyeglasses, the target wearing eyeglasses was more frequently associated with a higher status socioprofessional group and less often with midstatus or low-status socioprofessional groups. These results confirmed that a common cue of facial appearance is sufficient to activate a stereotype of social group membership.

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