Social Behavior and Personality: an international journal (SBP Journal), founded in 1973, publishes papers on all aspects of social, personality, and development psychology.
Self-service versus human interaction in private consumption: The moderating role of brand personality
Seojin Stacey Lee and Kiwan Park (Seoul National University), Yaeri Kim (Seoul Women's University), 2022, 50(4), e11322Editor's Pick – August 2022
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