Moral entrepreneurs have been defined as activists who devote considerable time to influencing people to change their values to a particular value system (Becker, 1963; Posner, 1999). Yurtsever (2003) built a measurement model of the moral personality of entrepreneurs, called the Moral Entrepreneur’s Personality (MEP) through an intensive study of members of two nonprofit organizations as well as students, professors, and staff members from two universities. Creating Public Awareness, Resistance, Anticipating Threats, and Mobilizing Power have been identified as the four dimension components of the MEP.
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